Alinhamento de expectativa: https://vm.tiktok.com/ZMhxaXmhw/
Brasileiros são fandoms: https://shorturl.at/o7Qvh
Obssesion with smell https://www.businessinsider.com/gen-z-luxury-perfume-obsession-tiktok-fragrance-teen-boys-branding-2024-10
https://www.linkedin.com/posts/rafaelavarella_marketing-estrataezgia-geraaexaetoz-activity-7257353083226112000-sTZ3/?utm_source=share&utm_medium=member_desktop