Written by Stavros Didakis, Professor, NYU Shanghai.
Media design is the creation and development of digital and physical media for various applications, including art, entertainment, education, and communication. It encompasses a wide range of disciplines including graphic design, animation, video production, and interaction design. Media design professionals use a variety of tools and techniques to create engaging and dynamic content that effectively communicates ideas and information to a target audience. With the constant advancements in technology, media design continues to evolve and offer new and innovative ways of engaging with audiences, from virtual and augmented reality to interactive installations and beyond.