Lessons learned

1. Getting it done isn’t enough. I need to get it done, and get it done right
2. The depth of my work is where the money is made, not cutting corners, half assing copy, or skipping a revision.
   1. The money is made in the edits, rewrites, and reviews.
3. I’m not doing a fraction of the work necessary to succeed
   1. I need at least 6 hours of dedicated work to the input-output process
   2. Plus 2 hours of less focused work
4. Every time I halfass a piece of FV I’m actively cheating myself out of the learning process
5. My top player analysis is not nearly as in-depth and refined as it needs to be
6. I’m not leveraging my resources as much as possible
7. Whenever I’m dealing with a problem, I need to relentlessly consume and abuse every resources I have related to that problem.
8. I need to speak the prospect’s language in my outreach. I have to speak differently based on their personality, ethnicity, gender, interests, etc.
9. I need to add a layer of depth to my prospecting
   1. Avatar template for each prospect
   2. Specific problems
   3. Luke’s example from his VSL
   4. Identifying why they haven't fixed the problem I'm pointing out
10. I need to leverage my gym time for lessons I can learn Create a gym playlist for insightful content to watch and take notes on
    1. Important mental models from Alex Hormozi
11. I need to make my outreach more personalized, I have to increase the level of trust the prospect has with me immediately
    1. A more friendly intro
    2. An intro video
    3. A genuine picture of my face - Good for a pattern interrupt
12. I need to be much more strict with my deep work sessions, especially the first one
    1. Instant start
    2. Instantly start with steps
    3. Deep breathes
    4. Black coffee
13. I need to expand my sales page creation process
    1. I need to outline and take inspo from design pages
    2. I need to also take insp and outline the copy from other successful pages
    3. I ultimately need to separate the two processes
14. You just have to get that first fucking draft on the paper, then 90% of the work is editing.
    1. I have to get it done, but I also need to get it done right
15. Outreach & copy output need to be split 60/40
16. Set up a new structure for my daily plans
    1. G work #1
    2. Deep work #1
    3. Deep work #2
    4. Then a separate list for my tasks
    5. Then budget them out to each time slot
17. Perspicacity walk
    1. I have to find ways to support my battle against the resistance in my first deep work session. Solutions:
       1. Black coffee or focus tea
       2. Electrolytes
       3. Getting extremely disciplined with the deep work steps
    2. I need to get more specific with my outlines
    3. I’m going to create 4 pieces of FV next week and increase the output in my outreach
18. Create categories for this stuff next week
    1. Lessons learned
    2. Notes taken along the way
    3. Mistakes/Roadblocks encountered
    4. Wins
    5. Perspicacity walks
    6. Training Progress

Lessons learned from sales page creation