Don’t overthink the subject line, just tick all the boxes below or steal the examples directly.
Best Practices:
- Focus on selling the open and piquing curiosity
- Keep it brief: Use 3-7 words that create interest without revealing everything
- Make it personal: Include the recipient's name or company name when possible
- Create urgency or value: Highlight specific benefits or guarantees
Examples:
- Quick question
- Thoughts, Christian?
- Question for {name}
- {{company}} <> Nike - Intro
- {{firstName}} // Christian - Intro
- Question about {{companyName}}
- Increased conversions for {{CompanyName}}
- More sales calls for {{CompanyName}}