The second step of obtaining your verified blue Gmail checkmark will consist of you uploading your company logo on a specific SVG format on your public server and securing a trademark for your logo.
The process of creating a BIMI-compliant SVG logo includes multiple technical and design steps that might require the assistance of a specialist.
Obtaining a trademark includes researching existing trademarks to ensure that your logo is unique, filing a trademark application with the appropriate agency, and waiting for the trademark to be approved.
What type of logo is required to obtain a verified gmail blue checkmark?
- Your company logo in a BIMI compliant SVG Format
- A Trademarked Logo by a recognized by an intellectual property office recognized by VMC issuers
If you would
Latest news: The BIMI standard currently requires a registered trademark for your logo to be eligible for a Verified Mark Certificate (VMC). However, the standard is being expanded to include logos that are not trademarked.
Here’s a breakdown of the different steps:
Step 1 - Obtaining & Configuring Your Company's Logo SVG
Understand what an SVG is
Determine if your company logo is already in SVG format
Convert your logo to an SVG format
Create a BIMI-compliant SVG logo
Step 2 - Trademarking Your Logo
Understand what a logo trademark is