🪧 Problem Statement

<aside> 💡 Pet Pooja, a Restaurant Management software, needs to unlock hidden revenue potential by tackling stagnant customer growth and low customer loyalty. Despite offering a comprehensive software solution, Pet Pooja's clients aren't experiencing significant revenue improvements. To thrive in the competitive F&B retail market, Pet Pooja needs to devise impactful strategies to:

• Attract new customers: Increase brand awareness and customer acquisition to expand the client base.
• Nurture existing relationships: Boost AOV by fostering customer loyalty and encouraging repeat business.
• Convert casual customers into loyal advocates: Implement data-driven initiatives to personalize the customer experience and drive emotional engagement.

By addressing these challenges, Pet Pooja can empower its clients to unlock untapped revenue opportunities and achieve their business goals.

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ℹ️ About PetPooja

Business Model:

• Petpooja provides a cloud-based POS system as a one-stop solution for restaurant management.
• Their system includes features for billing, inventory management, online ordering, reporting, CRM, and more.
• They charge a monthly subscription fee for their POS system, and also offer additional add-on services such as payroll and marketing.

Stats:

• Petpooja has over 55,000 customers in India.
• They process 10 lakh bills every day, which translates to roughly 1 million bills per day.
• They have been recognized for their value-for-money offering and user-friendly interface.

Petpooja’s Vision 👀

<aside> 💡 To be the global leader in revolutionizing F&B retail through innovative technology solutions, empowering every restaurant to reach its full potential.

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Revenue Model

Petpooja primarily relies on a hybrid revenue model with two key sources:

1. Subscription fees:

• This is the core of their income, forming a predictable and recurring revenue stream.
• They offer various subscription plans for their Restaurant POS system, catering to different business sizes and needs.
• Pricing can vary depending on the features, number of users, and additional integrations chosen.