Onboarding a new user into your app is one of the most important aspect of a product, it is the first impression a user will have of your product and we all know what they say about first impressions...they matter.

In Nigeria, signing up on a fintech app can be very stressful and sometimes, unnecessary for the type of app it is.

I went through the problem and felt like there should be better ways of doing this. Users need to get to use and feel a product's best features in order to keep using it. But what happens when they have already been frustrated from the beginning and gave up? Like I did...

Registration is different from Sign Up or Create Account. Registration tells of a long process while the later seem like a simple task so UX writers should consider which is best fit and necessary for the product. A good way to onboard users is to make the process as smooth and fast as possible. Further registrations can be done later in order to perform certain important tasks.

I conducted surveys to know what others thought about registering on a fintech app for the first time and designed based on the findings and insights.

From these findings, I had unbiased insights on what users go through while registering for the first time, how they felt using the apps and how often they used it. I was also able to gather opinions that would help me develop the best and fun onboarding experience for the users.

Solution

I designed an interactive and brief onboarding process. Leaving the registration process till later for when users need to send their first money or get a loan. A BVN will help speed the registration process and will help sync all accounts safely especially for loan collection, but in absence of that, users can easily fill in their account number and passwords then send money, save or receive money as opposed to the usual compulsory (but unnecessary) need for a BVN.

View interactive prototype here