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TL;DR
Directing a small team of writers, editors and web developers I was able to grow the organic traffic at Fyle from 100 to 7000+ website visitors per month. This happened in 2 years in a highly competitive segment with low organic traffic potential.
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At Fyle, Truebase and then at earlyGTM I have always been involved with lead generation activities whether it be cold email, LinkedIn DMs, Paid Advertising or cold calls. In this section are highlighted two of my major projects that I undertook in this regard.