Often projects get kicked off with an ideal output or solution in mind. While the implementation of new tech or new integration may be an ideal outcome in and of itself, it often pays to check whether what we're proposing actually drives the benefit we say it will.
Goals, Signals, and Measures - Atlassian
Goal - the outcome you want to drive.
Signal - how you know you are headed in the right direction.
Metric - the measure you are assessing the success of the outcome against.