Buffer is a social media marketing platform to help you build your brand and connect with your customers online.
Elevator Pitch
Buffer is a streamlined platform of brand-building products, fine-tuned to help you stand out and reach more customers on social media. We help online businesses drive meaningful engagement and measurable results for their brand and their bottom line. Our platform of publishing, engagement, and analytics products helps more than 75,000 brands work more efficiently and effectively.
Buffer is a team of real people, aligned in common values. Being a Buffer customer should feel like you have a whole team of people cheering for you. We want to see you succeed on social!
Where we're headed
Vision
Be a leading social media management product for DTC brands.
Target Demographic
Direct-to-consumer brands
Company size: 5 - 500
Primary persona: Social Media Managers
Secondary personas: Head of Marketing, Head of Brand, CEO (micro-SMB)